The Caro interview I did will be up by Monday and I appreciate your patience on that, but for this post I wanted to cover everything interesting in the conference that was taught.

When you goto one of these…people start throwing website names out there…..
names you have never heard of. So you write the name down to research it later. Well at this conference so many dang cool things
were said… that before I knew it I had a full sheet of paper filled up with cool sites and ideas.

So without further ado…..here are some of the coolest sites and things talked about.

1. Start migrating Flash off your websites. iPads can’t support flash, neither can a lot of smart phones. There are already 17 million devices out there that can’t view flash. This number is only going to grow. So contact your graphics guy and start coming up with new solutions to replace the Flash on your website. (If you are clever or have a clever web guy….then you can actually insert a piece of code that detects when a mobile type device visits your site and displays something other than the flash.)

As Ed Dale says, “I hate Flash more than I hate the….” well I won’t finish that one. Fill in the answer in the comments section below if you were there! ;)

2. Wonder how much content your viewers can see on their monitor? Well Google has solved that problem. Check out this fancy Google Labs tool that will help you see how to improve your opt in pages or sales pages. Keeping content so 90% of browsers can see it is a good thing!

3. Voice Follow Up . Hmmm not sure what to say about this one other than it’s PURE AWESOMENESS. It allows you to have people opt in via the phone. You can literally broadcast your number and people can text that number with there email and name and they will immediatly join your auto responder sequence. This will be a killer for anyone doing radio ad’s. I will be adding this to my business cards when I goto events. I don’t want people actually calling my cell phone or home phone. Why not give them a numeber they can call where they reach a cool recording of whatever you like….with the option of learning more about your products or opting into a email sequence.

4. If your an iPad user then there is a very cool app you should pickup. Evernote. It can sync with your mac and you can simply write notes, keep track of ideas, etc. It’s an iPad Must Have.

5. The rules of a blog. During the conference they touched on a very good point. The three fundamental rules every blog should meet.

a) Simplicity – One Page = One Job – Look at the iPhone and iPad apps. They are so successful because they can do one thing very well.

b) Speed – Google is factoring page load speed into rankings and it has been proven over and over again if your page loads slow you loose customers. If you haven’t watched my video talking about ways to speed up your site go look at it now! Page Load Speed Video

c) Beautiful – No more producing shoddy quality! Spend a few bucks and get a graphics guy to design you some quality content. Take a look at my new video intro’s for example. (Yeah yeah I know this website still is very ugly but it’s in the process.)
***
To find cheap quality graphics people goto:
freelancer.com or fiverr.com

6. Tips for writing a sales page by the master John Carlton. Your sales page should fill in these three blanks.

We help (this group of people)
….do (this benefit)
…even if (worst case believable scenario)

Example:

We help aspiring artists
sell their art for millions of dollars
even if they have no agent and have never sold a painting before!

Simple yet effective!

7. Mashable. Most of you probably know about this one but I had to put it down for those of you who haven’t. Probably the easiest way to stay up to date on Social Media and Tech.

More tips are on their way as well as the video from the conference.

Michael R Roberts

Lot’s of people spoke today but I left my notes in the conference hall and to be honest
my brain is too fried, from the long day, to remember the order of everyone who was up there.

The highlights of the event was shaking hands with Frank Kern and meeting Andy Jenkins. Those guys are legends!

I have fairly good connections with a lot of the internet marketing Guru’s and all these connections were self made.
I had to work hard to meet these people, but Frank Kern is a nut I haven’t been able to crack!

I tried to talk to Frank Kern twice today and failed miserably. I managed to come off as a creepy stalker the first time,
and then the second time I was the awkward lingerer.

But that is what networking is all about! You have to build up the guts and just go out there
and talk to people and make those connections. I got rejected today by Frank Kern sure….but
I managed to talk with a few really cool people and got the ball rolling with them. I estimate the connections
I made today will easily be worth $20-50k in profit over the next year.

You simply can’t be afraid of rejection! I went out to dinner and sat next to two total strangers,
and the next thing I know we spent the next 4 hours together brainstorming and talking IM.
It was Awesome!

My favorite picture moment for the day was seeing Caro wearing a bib!
…….In her defense the restaurant made everyone wear one….well that’s at least what she is saying!
mmmm hmmm…sure Caro! ;)

Tomorrow we will be shooting all the interviews and then I will send them off to my video guy to
get them ready for you all to watch for free. I don’t think I will be in the mood to edit them
myself after another long day and a flight back home.

Wishing you were here!

Michael R Roberts

The day kicked off at 9am and lasted until about 8pm…and after that everyone gathered to network and do dinner.
I didn’t wind up making it back to the hotel until 10:35pm and I think my group was one of the tamer ones.

The line up was:

Ed Dale <--Dropped some big news (I will tell you below)

"The Legendary" John Carlton <---Talked sales copy tactics

Lunch

Eugene <---Talked about Market Samurai

Caro <---Talked about using local business marketing to make a killing

"The Dreaded Hot Seat" <---They put audience members sales pages up on the big screen and then dissect them. (It took some brave souls to volunteer for this one...but a lot was learned by this exercise.)

Probably the biggest news of the day was what Ed covered in the beginning.

This years 30day challenge
will be starting on July 1st!

and

It's no longer a 30 day challenge. They are changing up their entire layout.
It will be 7 days on, 7 days off, 7 days on, etc.

In all I believe it will be around 49 actual days of working
and then the rest weeks in there to make it around a 3 month course.

This is massive news for those of you who have done the 30 day challenge in the past.
With these rest weeks it will really allow for the sites and work you have done to mature.
(Not to mention a time for people to recharge their batteries.)

This was big news in the industry, but I had actually heard this many months prior with
a meeting with Guru Bob. For me the true highlight was the great people I got to meet.

I got to talk with Mike Filsaime, Paul Colligan, Ed Dale, Guru Bob, Eugene Ware, Caro, Dan, John Carlton, and a few other big names!

If you ever get the chance to attend a great IM conference, no matter what stage of learning your in....DO IT!
The connections alone are worth it.

If I pick up just one measly connection from this trip then it will have paid for the trip ten fold!

I am shooting a lot of B-roll for you guys to show you a behind the scenes video and tomorrow I am filming
my interview with Ed Dale and hopefully Paul Colligan as well.
(Both will be uploaded onto YouTube later this week, once I get a chance to edit them.)

Wish you all could be here!

Mike Filsaime & Michael Roberts

Michael R Roberts

ok this one has nothing to do with SEO , IM or anything I normally talk about, but hey it’s the weekend and this video was truly amazing!   This guy really is quite an artist….If you don’t like this video then you have the right to chuck a snow ball at me!  :P

ENJOY!