Catch the BUZZ! Tips you should read!

Well that video was interesting! Yeah I am aware that I am a total dork! Was also very difficult putting on and off the coat and glasses. *pant pant*

So Google Buzz isn’t all sunshine and rainbows. There has been some big privacy concerns with the Buzz. When you sign up for Buzz it automatically has you start following the people you Gchat and Email alot. This is really quite a nightmare for alot of people. I absoltuely hate it how Freelancers I email all the time now have me on Google Buzz. They are constantly trying to use that as the platform to communicate. Yuck! :P

In fact people have been so upset about this privacy violation that there is even a class action law suit filed against Google. (Yay another useless lawsuit filed against the successful to raise insurance costs!) If you care to read more about that story you can visit here: Class Action Lawsuit Against Google

Don’t get me wrong I do agree that Google has made some terrible decisions with rolling out with Buzz…I also think it is very important to keep a close watch on what clausal companies like Google do who have already so much power….But really does this deserve a Class Action Lawsuit?

Weather it’s negative or positive Google Buzz has been getting an enormous volume of press all across the tech industry! This is almost as much fun to talk about as when twitter first came out! Weeee! However it really is a good service. I wouldn’t go as far as some people are and calling it a Facebook killer! Facebook will do a good job killing themselves if they go through with the decision to start charging people money to use their service in June or July or whatever date it has been moved to.

There definitely is some very good SEO potential though to be taken advantage of with Buzz, and as promised here are some more tips from me about Buzz that wasn’t used in the video.

1) Indexing and Backlinks. Google shot themselves in the foot once before by not allowing “No Follow Links” in the past. This time when they came out with Buzz though they made a smart decision and made them all “Do Follow Links”. This is fantastic news. Buzz doesn’t even shorten your URL’s. So anytime you come out with a new blog post, video, article, etc. Post a shameless plug about that new URL right on Buzz. This is a fantastic way to get the new content indexed and a free lil backlink! :)

2) Stealing is Wrong! but maybe not anymore!?!?! Ok so everyone knows duplicate content is a BIG NO NO. However, when the person who writes the rule book, Google, I guess they then have the right to change the rules when they see fit. With Google Buzz you can actually repost an entire blog post through Google Reader. You can sync your Google reader account right with Buzz which makes this lil trick possible. This basically allows you to share/steal content and get the green light from Mr. G.

3) As mentioned in the video you can use a third party site called Buzzzy in order to search latest trends on Google. This is a great way to add another little tool to your keyword research bag. Here is the link to this nice service: http://buzzzy.com/

4) Remember who your Buzz audience is. It’s important to keep in mind the context in which people will be looking at your posts on Buzz. Buzz is built right into people’s gmail accounts. What does this mean? It means 80% of the time when someone is checking in on Buzz it is between looking at emails. They are looking for a break from going through dozens of affiliate offers, people wanting their money, viagra ads and issues. I don’t know about you but going through my email often feels like a chore. After a few dozen emails I pop into my Buzz account and look for a brief escape. So keep your posts fairly short and try to dumb down the blatant sales pitches. You don’t want to have your Buzz account to be just another form of mass marketing like an email campaign. Keep it lighter and more chatty. Somewhere in between twitter and an email blast.

5) Post really controversial or comment worthy posts on Buzz. Buzz manages conversations in a more preferable way to me….it’s not like twitter where you have to spam a link over and over at different times of the day to try and reach your whole list. Soon as you post a twitter message with in mere minutes or seconds it is off the persons screen. Drowned out by dozens of other little tweets. With Buzz it will be the same way, but if someone comments or likes your post then it will re-surface to the top! How great is that? Content that is actually worthy will stay at the top!? So what this means to you is to engage your audience. People are already in a writing/comment mood because they just popped out of their email account….Now take advantage of that and ask them a question in your post or write something controversial, etc.

Ok that is it for Google Buzz.

Sorry the News video will be late this week. Will shoot it on Friday but it won’t come out probably till Monday. I am hoping to get on a normal filming schedule very soon! :)

And remember if you got some bit of useful information out of this rate the video 5 stars, subscribe to my YouTube channel or subscribe to the website! (If you don’t I will sue Google!)

Michael R Roberts